Roemah Indonesia BV & Toko Kopi Tuku: A Strategic Collaboration to Promote Indonesian Sustainable Coffee & MSMEs in Amsterdam

15/07/2025    by Admin    Roemah Indonesia

Amsterdam, July 15, 2025 – Roemah Indonesia BV, a Netherlands-based company committed to promoting sustainable Indonesian products and empowering micro, small, and medium enterprises (MSMEs), proudly announces a strategic partnership with Toko Kopi Tuku. This collaboration marks the official opening of Tuku’s first European coffee shop, located in Stadionplein, South Amsterdam.

This move is part of Roemah Indonesia BV’s broader mission to serve as a bridge between Indonesia’s high-quality local products and the global market, while advancing ethical, inclusive, and sustainable business practices.

Celebrating the Taste and Story of Nusantara Coffee

The Tuku coffee shop in Amsterdam goes beyond serving beverages—it shares the rich cultural story of Indonesia through flavors, aromas, and values. Signature menu items like Kopi Susu Tetangga are still the main highlight, carefully adapted to local regulations and tastes without compromising the authenticity of Indonesian coffee.

Roemah Indonesia BV played a key role in supporting the entire expansion process—from licensing and logistics to product adjustment—while ensuring the integrity of sustainable practices and MSME empowerment remained intact.

“We believe that local Indonesian products, especially those developed by MSMEs, are globally competitive when supported by the right ecosystem. Roemah Indonesia exists to connect local strengths with international demand,” said a representative of Roemah Indonesia BV.

Empowering MSMEs through Sustainable Practice

This collaboration is more than just business—it is a strategic movement to promote Indonesian coffee grown by smallholder farmers, managed by local entrepreneurs, and served with a sustainability mindset. Roemah Indonesia BV actively curates business partners who are committed to farmer welfare, environmental stewardship, and product excellence.

Through its partnership with Tuku—a brand long known for supporting local farmers and small-scale roasters—Roemah Indonesia BV reinforces its role as a catalyst for locally rooted, export-driven sustainable growth.

Warm Welcome from the Diaspora and European Market

The opening of the coffee shop has received enthusiastic support from the Indonesian diaspora community in the Netherlands and local coffee lovers. More than just a café, the space is expected to become a cultural hub that promotes other curated Indonesian products in the future.

Roemah Indonesia BV is currently exploring additional collaborations to bring more Indonesian brands to European audiences, from culinary goods and crafts to eco-conscious lifestyle products.

A First Step Toward Broader Expansion

Amsterdam is only the beginning. Over the next two years, Roemah Indonesia BV and its strategic partners are planning further expansion into other major European cities such as Brussels, Berlin, and Rotterdam.


About Roemah Indonesia BV:
Roemah Indonesia BV is a Netherlands-based company dedicated to promoting high-quality, sustainable products from Indonesia, particularly those created by MSMEs. With a focus on collaboration, curation, and cultural integrity, Roemah Indonesia BV connects local entrepreneurs to the global stage through meaningful partnerships and responsible business practices.

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